Our Story

About Us

Point Goddess was founded on a simple belief: every girl deserves access to opportunities that help her grow, lead and succeed.

"At Point Goddess, we are shaping the future one person at a time. Together, we are building a community that values strength, character, and the unstoppable power of girls in sports."
Keana Foz, Founder & Executive Director

What began as a passion for empowering young women through sports has evolved into a nonprofit organization committed to leadership development, mentorship, education, wellness and community impact.

Today, Point Goddess continues to create spaces where girls can develop confidence, build meaningful relationships and discover their potential.

#BeTheGoddess

Point Goddess athletes on the gym bleachers in THE FUTURE IS FEMALE hoodies

Our Mission

To empower girls and young women through mentorship, leadership development, education, wellness and community engagement, creating opportunities that inspire confidence, unlock potential and build future leaders.

Our Vision

A future where every girl has the opportunity, support and belief in herself to lead boldly, pursue her dreams and make a lasting impact on the world around her.

Our Core Values

What we stand for

Lead with Purpose

We inspire girls to lead with confidence, integrity and compassion.

Dream Without Limits

We encourage young women to believe in what is possible and pursue their goals fearlessly.

Rise Together

Strong communities are built when women and girls support one another.

Create Opportunity

We open doors through education, mentorship and meaningful experiences.

Be Authentically You

We celebrate individuality, diversity and the unique strengths every girl brings.

Pursue Excellence

We embrace growth, resilience and becoming our best selves.

Founder Story

Keana Foz, Founder and Executive Director of Point Goddess

Keana Foz

Founder & Executive Director

Keana Foz is the Founder and Executive Director of Point Goddess, a charitable organization dedicated to empowering girls and young women through leadership, mentorship, education, wellness and community engagement. She founded Point Goddess with a vision of a future where every girl has access to the support, resources and positive role models she needs to thrive.

Since its inception, Point Goddess has reached hundreds of youth through scholarships, mentorship initiatives, educational programming, community events and leadership development. Keana believes that when young women are empowered with confidence, guidance and access, they become leaders who create meaningful change in their families, schools and communities.

The Team

Leaders behind the movement

Maya Foz

Maya Foz

Athlete Ambassador & Mentor

A Division I student-athlete at Grand Canyon University and one of Canada's rising leaders in women's basketball. Maya serves as an athlete ambassador and mentor, helping inspire the next generation of girls through her example on and off the court. Her journey from under-recruited athlete to Division I standout reflects the core values of Point Goddess: confidence, perseverance and creating opportunities.

Jillian Svensson

Jillian Svensson

Board Member

Over 25 years in professional sports. She worked at MLSE managing the Raptors players, Leafs Fund and MLSE Foundation, served as Vice President for You Can Play, was Executive Director of SheIS and consulted for Canada Basketball. She currently works in marketing for the U of T Varsity Blues, and is a mother of two.

Sarita Samaroo

Sarita Samaroo

Board Member

Toronto real estate lawyer and principal of SST Law Professional Corporation, focusing on commercial and residential real estate, wills and estates, and business law. Named one of 25 Trailblazing Women in the Canadian Real Estate Industry by REP Magazine, she serves as Corporate Counsel for Habitat for Humanity GTA and Advisor to the SickKids Foundation.

Marieta Foz

Marieta Foz

Board Member

A partner at Total Customs Services and a proud mother of three daughters. Marieta is a passionate advocate for the power of sports in shaping young girls into confident leaders, and works to ensure young female athletes have the support, mentorship and resources to succeed on and off the court.

See our programs